Salmon is so popular with the customers of Mike Salguero’s subscription food-box service, ButcherBox, that he wanted to see the famous harvesting process himself. It’s quite the spectacle. In a matter of weeks an entire year’s supply of the wild-caught variety, some 70 million salmon, is pulled from Alaskan waters. Salguero made the trip from Massachusetts to witness it.
Salguero hopped aboard a fishing boat. He inspected the factory where the salmon is packed and he watched the work of thousands of seasonal workers who sleep in dorms between their 16-hour shifts. He even bumped into regulators, who count salmon from rickety metal towers and decide how much fishing can take place that day so the practice remains sustainable.
“That’s one of the things I really feel is important about my job: to really intimately understand how it works,” Salguero, ButcherBox’s founder and CEO, told Forbes. “Then I can make the conclusions on whether this is the best path possible.” ButcherBox is expected to sell 1.5 million pounds of salmon this year.
Read the full story on Forbes here.