Nielsen is shaking up its leadership, tapping veteran executive Karthik Rao as chief executive of the media ratings juggernaut, succeeding David Kenny, who will become executive chairman, the company said.
Kenny said in a memo to staff that he will focus on assisting Rao on “industry-related issues and relationships where I can be of help.” Kenny, a veteran of the ad industry, had been chief executive of Nielsen for five years.
In an interview, Kenny said he has made a commitment to stay but reiterated that Rao is in charge. “This isn’t a trial period. I serve him because he asked me to,” Kenny said.
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